Building Resilient Communities Through Skilled Trades

How HBI and Team Rubicon Partner to Create New Career Pathways

HBI Rubicon Partnership

When disaster strikes, communities need more than emergency response – they need skilled professionals who can rebuild stronger, safer, and more resilient homes.

That is the vision behind the new partnership between Home Builders Institute (HBI) and Team Rubicon, two national nonprofit organizations committed to serving communities in meaningful ways. Together, they have launched an innovative workforce development initiative that provides free construction training while preparing participants for rewarding careers in the skilled trades.

The HBI and Team Rubicon partnership began with a pilot program at the BuildStrong Academy of Orlando, one of HBI’s flagship workforce training centers dedicated to preparing individuals for successful careers in the residential construction industry. This partnership demonstrates how workforce development, disaster resilience, and career opportunity can work together to address some of America’s most pressing challenges.

“Together, we will continue preparing individuals for rewarding careers while helping address the nation’s critical skilled labor shortage.” – HBI President and CEO Ed Brady

The Team Rubicon Trades Academy in New Orleans will equip students with hands-on training, industry-recognized credentials, and employment pathways in residential construction, while creating a framework that can expand to additional communities.

“We’re honored to build on the incredible foundation HBI has established in New Orleans and excited to welcome these students into the Team Rubicon Trades Academy. Together, we’re creating a model that empowers veterans, underserved populations, and aspiring tradespeople to strengthen both their own futures and the communities they serve.” – Jim Brooks, CEO Team Rubicon

Read the official announcement: Home Builders Institute and Team Rubicon Launch New Orleans Trades Academy Partnership

A Shared Mission: Building People While Rebuilding Communities

HBI Rubicon Partnership

America continues to face two significant challenges:

  • A nationwide shortage of skilled construction professionals
  • Increasing demand for resilient rebuilding following natural disasters

HBI and Team Rubicon are uniquely positioned to help solve both.

HBI has spent almost 60 years preparing individuals for successful careers in residential construction through industry-recognized training, certifications, and workforce partnerships.

Team Rubicon, a veteran-led humanitarian organization, has become nationally recognized for disaster response, long-term recovery, and community resilience. With more than 200,000 volunteers and over 1,200 disaster operations completed, the organization understands firsthand the importance of skilled construction professionals during recovery efforts. 

Together, these organizations are creating a pathway that not only changes individual lives but also strengthens communities across the country.

Tuition-Free Skilled Trades Training That Leads to Careers

The partnership expands skilled trades training and workforce development opportunities throughout the greater New Orleans region while helping meet the growing demand for qualified construction professionals. As part of this collaboration, HBI’s successful BuildStrong Academy of Greater New Orleans in Kenner will transition to the Team Rubicon Trades Academy, where Team Rubicon and HBI will work together to deliver HBI’s nationally recognized training, industry-recognized credentials, and career pathways that prepare graduates for long-term success in the residential construction industry.

  • Nine weeks of hands-on construction training
  • Resilient Carpentry and Roofing instruction
  • OSHA-10 certification
  • Career coaching
  • Job placement assistance
  • No cost to participants

Rather than simply teaching technical skills, the program prepares graduates for long-term employment in one of America’s fastest-growing workforce sectors.

Why This Partnership Matters

The construction industry continues to face a shortage of skilled workers, and disaster-impacted communities need trained professionals who can help rebuild safely and effectively. This partnership addresses both needs by preparing participants for in-demand construction careers while strengthening the local workforce available for long-term recovery and resilient rebuilding.

Each graduate adds needed capacity to the residential construction workforce and brings practical skills that can support rebuilding efforts, local employers, and long-term community resilience.

Participants gain skills that help them launch meaningful careers, earn industry-recognized credentials, support disaster recovery efforts, build stronger housing, and strengthen local economies and communities.

For many participants, construction becomes more than a job; it becomes a lifelong career with opportunities for advancement, entrepreneurship, and leadership while leaving a lasting impact on the communities where people live, work, and raise families.

In New Orleans, the HBI and Team Rubicon partnership creates a practical pilot model that can be adapted in other communities where workforce training, employer demand, and disaster recovery needs intersect. It benefits workers, employers, homeowners, and neighborhoods by connecting training directly to real construction and rebuilding needs.

HBI Continues Expanding Workforce Opportunities

The Team Rubicon collaboration reflects HBI’s broader mission of creating career pathways for people from every background.

Across the country, HBI provides workforce development through programs including:

  • Job Corps centers
  • BuildStrong Academies
  • Military and veteran training
  • Community & Corrections programs
  • Secondary education partnerships
  • Future Builders of America® program in over 450 schools around the country
  • Pre-apprenticeship and apprenticeship preparation
  • Employer partnerships

Every HBI program shares the same goal: helping individuals gain the skills, certifications, and confidence needed for successful careers in residential construction.

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How HBI’s Training Model Strengthens the Team Rubicon Partnership

The Team Rubicon collaboration builds on HBI’s proven workforce development model, which has prepared more than 270,000 individuals for careers in residential construction since 1967. 

Through HBI’s nationally recognized training model, participants gain the technical skills, credentials, and industry connections needed to begin successful careers in construction while helping meet the growing demand for skilled workers.

For participants, that model means training that extends beyond construction techniques. They receive structured instruction, recognized credentials, digital learning support, and employer connections that help translate classroom and hands-on experience into long-term career opportunities.

Together, HBI’s training infrastructure and Team Rubicon’s disaster response mission create a pathway for participants to build lasting careers while helping communities recover and rebuild stronger.

FAQs About the HBI Team Rubicon Partnership

What is the HBI and Team Rubicon partnership?

The partnership combines HBI’s nationally recognized skilled trades training with Team Rubicon’s expertise in disaster response and workforce development to prepare participants for careers in construction while strengthening community resilience.

Who can participate in the training program?

The New Orleans program is open to individuals interested in skilled trades careers, with special encouragement for Team Rubicon Greyshirt volunteers and veterans. Additional eligibility requirements may vary by location and future program expansion.

What is the cost for taking this training?

Participants receive tuition-free hands-on construction training, OSHA-10 certification, career coaching, and job placement assistance through the pilot program. 

What certifications will participants earn?

Participants complete OSHA-10 certification while receiving hands-on instruction in Resilient Carpentry and Roofing, preparing them for employment in residential construction.

How can I learn more about HBI programs?

Visit https://hbi.org to explore BuildStrong Academies, workforce training programs, employer partnerships, military initiatives, Future Builders of America®, and additional career opportunities.

Build Your Future With HBI

Whether you’re looking to start a career in construction, hire skilled talent, support workforce development, or partner on innovative training initiatives, HBI is helping build the next generation of America’s skilled workforce.

The new partnership with Team Rubicon demonstrates what is possible when organizations unite around a shared mission: creating opportunities, strengthening communities, and preparing skilled professionals who will help build America’s future for decades to come.

Learn more about HBI’s training programs, workforce initiatives, and partnership opportunities at https://hbi.org, and read the official Team Rubicon partnership announcement to see how this exciting collaboration is creating new pathways into the skilled trades. 

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MARIO GONZALEZ

Vice President of Workforce Training & Employment

Mario joined HBI as a Regional Career Development Coordinator of HBI’s Military Services in 2019 and was promoted to Associate Vice President of WTE Community & Corrections Programs in 2022.
Now serving as Vice president of WTE (2024), he oversees the daily operations of HBI’s WTE Community & Corrections, Military Services, & Academies programs, working with partners to advance HBI’s expansion and enhance job placement opportunities for graduates. Mario serves as the liaison between HBI and external stakeholders to include military installations. He ensures successful outcomes for HBI graduates from transitioning service members & veterans to justice involved adults & youths. Internally, he provides strategic operational perspective to HBI’s senior leadership team. Prior to joining HBI, Mario served for 21 years in the U.S. Army across multiple locations globally & nationally and has an MBA from Trevecca Nazarene University in Nashville, TN. Mario resides in Tennessee with his wife and children and spends time in Texas where his mother, adult children, and grandchildren reside. He enjoys the outdoors and serving in his community. 
JOSEPH F. LANDERS

Executive Officer of the Home Builders and Remodelers Association of Massachusetts

Joseph F. Landers, 71, is the Executive Officer of the Home Builders and Remodelers Association of Massachusetts having assumed that role in 2018 with a mandate from the Board of Directors to harmonize the five MA local associations, increase communications from the state to the membership, increase the public profile of the association,

create a path to financial stability and elevate the states lobbying efforts. Prior to taking on the challenging state association role, Joe was Chief Executive Officer and founder of Customized Structures Inc., a custom manufacturer of single-family, multi-family and commercial modular and panelized structures which began operations in 1984. Joe has been involved in the building industry, both site-built and factory-built, since 1973 and has worked in all phases of construction from development through design and production including on site management and sales. Customized Structures produced on average 330 single family homes per year, had an employee base as high as 180 and was known as the innovator in the production and design of modular components.

After the sale of Customized Structures Inc. to a private equity firm in 2003 Joe remained on the Board of Directors of the Company and functioned as a consultant to the CEO. He further took on the role of helping failing building systems companies return to profitability and successfully oversaw the sale of those companies. Mr. Landers has lectured frequently on the benefits and utilization of systems-built construction to building professionals around the country and has utilized his substantial professional and industry background to provide consultation services to both national and foreign companies interested in the processes and pitfalls of building and developing utilizing building systems components.

Joe attended Northeastern University and St. Anselm’s College graduating with a B.S. in 1972. 

Joe has been a member of the National Association of Home Builders since 1974. He is past president of two local Home Builders Associations and has served two terms as President of the  State of NH Home Builders Association. Joe is also a past president of the Modular Building  Systems Council of the NAHB, has been Chairman of the National Building Systems Council (BSC)  and has served five terms as a Trustee of the BSC during which time he created the BSC logo and  wrote the brochure “Most Frequently Asked Questions about Modular Homes”. 

In 1989, Joe received the National Pacesetter Award in recognition of his outstanding leadership  and contribution to the housing industry and in 1991 was awarded the title of Builder of the Year  by the Home Builders Association of N.H. In 1992 he was appointed by the Governor to the NH  Board of Fire Control within the Department of Safety and since then was reappointed three times.  He has served as a member on the State of New Hampshire Building Code Review Board and was  appointed by the Governor of NH to the Shore Land Protection Commission. Joe was selected to  receive the 2000 S. A. Walters Chairman’s Award, the premier award in the U.S. Systems Built  Housing Industry and was installed to the New Hampshire Housing Hall of Fame for his significant  and lasting contributions to the housing industry in the State of New Hampshire.  

Joe is a Senior Life Director of the National Association of Home Builders; he is served six terms on the NAHB Budget & Finance Committee serving as Vice Chair for four of those years, he has served  as Chairman of the Resolutions Committee, the International Housing Committee and the Building  Products Issues Committee of NAHB serving on the NAHB Executive Committee multiple times. 

In 2001 Joe was elected an Area Vice President of the National Association of Home Builders  representing builders through out the northeast. 

Joe is active in his community having served as finance chairmen of his church, is a member of the  International Order of Odd Fellows, and has served on multiple boards and committees on a  volunteer basis.  

Joe and his wife, Denise, reside in Plymouth, MA, they have two children, Jessica and Brad and two  grandchildren, Lily and Jack ages 13 and 11. 

Seth Appleton

President of U.S. Mortgage Insurers

The Honorable Seth Appleton is President of U.S. Mortgage Insurers. In this role, he leads USMI’s efforts to enable sustainable access to affordable mortgage credit for borrowers while protecting taxpayers. Seth previously served as President of MISMO, the real estate finance industry’s standards organization. Prior to that, Seth served as the Assistant Secretary for Policy Development and Research at the U.S.

Department of Housing and Urban Development (HUD),
a position for which he was unanimously confirmed by the United States Senate. In addition to his service as Assistant Secretary, Seth concurrently served as the Principal Executive Vice President of Ginnie Mae, a government corporation guaranteeing the timely payment of
principal and interest on more than $2 trillion in mortgage-backed securities.

Before joining HUD, Seth worked on Capitol Hill, including serving as Chief of Staff for U.S. Congressman Blaine Luetkemeyer for more than eight years. A native of Missouri, Seth is a graduate of Stanford University and is a co-chair of the Bipartisan Policy Center’s Housing Council. 

Zach Harris

BuildStrong Academy of Greater New Orleans Graduate

Zach Harris is a native New Orleans resident, two-time graduate of Tulane University and a 27-year-old construction entrepreneur. Zach comes from a family of builders and grew up around real estate and residential construction. In fact, Zach enrolled in no-cost trades training at the BuildStrong Academy of Greater New Orleans with his mother in 2022, followed by his father and two brothers in 2023.

Zach Harris - HBI Build Strong Academy New Orleans Graduate

His construction company, Zach the Builder, crafts safer New Orleans homes via reliable roofing services. “The Academy classes cater to different experience levels and different interests. I had the construction business experience but needed to understand the craft,” says Zach. “You can’t be a great coach if you haven’t played football before.”

Outside of running his company, Zach enjoys using his in-demand skill set to give back to the community. To commemorate Memorial Day 2023, Zach and other students and graduates from BSA Greater New Orleans volunteered to help build a home for a veteran in the Lower 9th Ward.